Besides the engagement level, you need to set a point value to the actions available for your ambassadors. Earned points can be redeemed by your ambassadors to available rewards you create.
To access the point system settings for your brand, go to Program -> Points.
NB! The list of actions depends on pages you connected to your Program and whether you have all features enabled for your account.
Social media actions
Social media actions block will be available if at least Facebook or Instagram page was connected to your Program.
Level Upgrade
- Level-Up: Ambassador receives points once his/her level is upgraded
- Additional level bonus: Ambassador receives additional points for the each corresponding number of levels.
NB! Ambassadors can upgrade their level only by making social media actions you enabled in Gamification tab
Repeating missions
- Daily social media actions: Depending on the limit the brand set for daily mission, ambassador gets additional points for completing the corresponding number of social media actions in one day.
- Weekly social media actions: Ambassador gets additional points for completing the corresponding number of social media actions in one week.
- Monthly social media actions: Ambassador gets additional points for completing the corresponding number of social media actions in one month.
NB! For example, if an ambassador has done 9 actions, but the daily limit is 5, the rest 4 won't be counted in mission. It's related to all missions (daily, weekly and monthly).
Instagram actions
- Connect profile: Ambassador gets points when connects his/her Instagram profile.
- Content sharing permission: Ambassador gets points when accepting a request for using his/her user-generated content (UGC).
NB! You need to connect your Instagram page to your Program in order to see Instagram actions.
Bonus actions
Friend referral
- Friend referral: Ambassador gets points once his/her friend uses a shared link to sign up for a loyalty program and perform a minimum of one engagement on Instagram or Facebook action.
- Additional referral bonus: Ambassador gets additional points per each corresponding number of referrals.
You will not see actions if Referral is not enabled for your plan. Learn more about Referral program and how to request it in the article.
Top ambassador
- This week: These bonus points are sent to the ambassadors who performed the most actions in total (Instagram&Facebook actions, sharing permission on UGC, sales action) during the week (Monday to Sunday).
- This month: These bonus points are sent to the ambassadors who performed the most actions in total (Instagram&Facebook actions, sharing permission on UGC, sales action) during the month (first to last day of the month).
Bonus points
- Welcome: Points your ambassadors receive when signing up for the first time to your active program.
- Birthday: Points your ambassadors receive on their birthday (NB! Only if they added their birthdate to their profile).
E-commerce actions
They are available for you as soon as you connect your e-commerce account.
- Purchase: The number of points your ambassadors will be receiving per value spent (eg. 10 points per each 105 EUR spent. Example: if ambassador made a purchase for 210 EUR he will receive 20 points, 50 EUR = 5 points etc).
- Loyalty: The number of points your ambassadors will be receiving per value spent for last number of days (eg. 100 points if ambassador made purchases minimum on 1000 EUR for last 10 days. Purchases that were included to receiving "Loyalty" points will be not counted again. Each day progress will be recalculated and shown for ambassadors)
NB! Currency will be populated from your store settings.
How to turn off unnecessary actions?
If any of the available actions is not necessary for you, it's possible to turn it off. To deactivate an action, just set its points value to 0. In this case, it will not appear in the ambassadors' page and ambassadors will not receive points even if they make a deactivated action.
Exception: Instagram actions (connect profile and content sharing permission). Action will be still enabled, but ambassador will not receive any points.